An Official Event of NSSF


The Range-Retailer Business Expo is focused on expanding your business through buying opportunities, unmatched networking, business development support, peer-to-peer education and more.

*Schedule subject to change.

Monday, July 8

8:00 AM–5:00 PM
Exhibitor Registration Open and Exhibitor Move-In

Tuesday, July 9

8:00 AM–5:00 PM
Exhibitor Registration Open and Exhibitor Move-In

Wednesday, July 10

8:00 AM–5:00 PM
Registration Open
9:00 AM–5:00 PM
Explore the Exhibit Floor
9:30 - 10:15 AM
The Journey to Building and Operating a Range-Retail Business Startup – Lessons Learned Panel
10:45-11:30 AM
The Power of Branding: Going Beyond a Logo Lockup
12:30-1:15 PM
Enhancing Revenue and Customer Interaction Via Used Firearms
1:45-2:30 PM
Time to Reload Your Digital Marketing Strategy
2:45-3:30 PM
YouTube Crash Course
4:00-4:45 PM
The Paperless Road Traveled: FFLs and Industry Experts Share Their Journey to Digital Records
5:00-6:00 PM
Welcome Reception

Thursday, July 11

8:00 AM–12:00 PM
Registration Open
9:00 AM–2:00 PM
Explore the Exhibit Floor
9:15-10:00 AM
A Practical Guide to Using AI Tools for Everyday Marketing, Sales and Content Creation for Your Range and Retail Store
10:15-11:00 AM
Transforming New Hires into Rock Star Employees
11:30 AM–12:15 PM
Text Marketing Bullseye: Panel Insights from the Firearm Industry
1:00–1:45 PM
Flowing Toward Success: Mastering the Art of Business Cash Flow Management

Additional Compliance Training Education After RRBE

NEW! Training Series: Targeting Compliance: Mastering ATF Guidelines
2:30–3:15 PM
Avoiding Revocation – Creating a Culture of Compliance
3:30–4:15 PM
Compliance Strategies to Help Protect and Grow Your Business
4:30–5:15 PM
Looking Ahead – Exploring Compliance and Upcoming Rules Through an Open Q&A Discussion